Breaking Down the Business Brand

This blog topic was created in preparation for an upcoming RGB new consultation. The client who sells a beautiful high end custom product, is looking for answers and ideas. Currently they have tried a few traditional advertising concepts using print, radio and direct marketing. The campaigns continue to convey their product uniqueness and quality. Read More »

Happy New Year and welcome to our newest website

Welcome to our new website. Launching a new website to replace an older website requires a few important steps to be as successful as the old one. If you are considering a new replacement for your old website here are a few things to consider:

1. Review your visitor traffic, specifically your most frequently vised pages. From there you can analyze those pages and determine what information could be improved upon.

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Maintenance for your website starts with Analytics Reports

So you just launched your website and you want to keep it up to date. Not only the content but also expand to new markets. Using Analytics can help guide you on what areas of your website need maintenance. If you see in your reports that a lot of your visitors are going to your pricing page then take a good look at it and perform some maintenance.

The approach to properly analyzing website traffic statistics requires a focus on the niche numbers! Even the big numbers can be broken down into identified niche users. This is very important to pay attention to because it allows you to tap many smaller groups of leads/customers that are easier to attain and that add up over a quick period of time! It can clearly help you find pockets of untapped markets and customers.

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