1. Run your website through site speed test tools
Resources online allow you to learn more about your website’s speed and optimization. These insights provide a helpful starting point to understand what is currently happening on your website, and how you can begin to make changes to improve your website.
Check out Our 2 Favorite website optimization performance sites:
Google Page Speed Insights – All roads lead to Google, so it’s important to see how Google sees you
GT Metrix – This is our favorite source for accurate insights and suggestions
What to look at on your site speed report
- Load Time: As a general rule, if your site loads in less than 3 seconds you’re good.
- Image Optimization: If you notice a large number of images are able to be optimize by a large percentage 50-99%, this is something you should definitely look into doing and is usually the biggest reason a website takes time to load
- Server Optimization: Your host is responsible for making sure certain settings are enabled for better loading speed. If you see any issues in the site speed report related to hosting, ask your host how they can help you
2. Optimize your Images
One of the easiest ways to increase your website load speed is to optimize your images by reducing their size. You can do this within programs like Photoshop, or with plugins like WPSmush (if you have a WordPress website). When resizing your images you will want to make sure that they are only as large as they need to be for the size of the screen.
Read More »
If you are searching for a new website for your HOA or COA community the options can be overwhelming
. With so many Website Design Companies out there it often becomes difficult to know who can build you a quality website that satisfies your community requirements, and who is just talking a good game.
If you find yourself looking for HOA Website Design, we’re here to help make your decision easier.
Read More »
As Florida Web Designers we are often asked for advice on all things web, and one thing all business owners have in common is that they understand how important Google is to their online success. A Google Local Listing lets web searchers easily find your business address, hours, and contact information. It will also show any Google reviews your business has received over the years.
Whenever we launch a new website, or even just meet for a free consultation with a potential new client, we always stress the importance of asking your customers for Google Reviews. What we sometimes hear is that it’s difficult for business owners and their employees to ask for reviews.
We get it, asking your customers for a Google Review can sometimes be a little awkward, especially at first. But here’s the thing: if you are not actively asking customers for reviews you may not know it, but you are playing a very dangerous game. Here’s why: Read More »
We have updated this post from August 2018:
The most recent update in the ever-changing world of Google’s pay-per-click advertising is a branding revamp that sees the name Google AdWords make the switch to Google Ads. The big question is, what does this mean for your current AdWords campaign?
Why the change to Google Ads?
These updates to Google AdWords as well as Marketing are new efforts by Google to make it easier for businesses to build on cross-platform advertising and analytics.
Read More »
You’ve completed the goals and budget questionnaire, and now you’re ready for part two of RGB’s Guide to eCommerce Website Design. Let’s get to it.
Before we can get to our favorite part of the eCommerce website process, the web design, we need to take the time to help you determine how to power your website. To do so you will need to decide on the right eCommerce platform based on your online business needs.
What is an eCommerce Platform?
Great question! An eCommerce platform can be defined as the software that supports the effectiveness of your online business. Sometimes referred to simply as your shop, you will use the platform to manage everything from website updates to sales and operations.
There are many eCommerce platform options out there, which makes choosing the right one a little difficult, but very important.
Read More »
Building the best eCommerce website for your unique online businesses needs can be overwhelming. In fact, we meet with new clients everyday who are bewildered by the plethora of choices out there. Web builders, shopping cart systems, shipping & merchant fees, even hosting can be confusing. That’s just a small aspect of everything that goes into an eCommerce website design. The wrong choice can affect your sales performance.
The journey to discover the best website to fit your businesses online sales needs is not always easy. As a Florida eCommerce website design company, our insights can help you better understand and make the right choices for your website. We have years of experience building eCommerce sites that succeed, and we want to help.
That’s why we’ve created this ongoing blog series, and we want to share with you our methods for successful eCommerce websites from start to finish.
Read More »