The most recent update in the ever-changing world of Google’s pay-per-click advertising is a branding revamp that sees the name Google AdWords make the switch to Google Ads. The big question is, what does this mean for your current AdWords campaign?
Why the change to Google Ads?
These updates to Google AdWords as well as Marketing are new efforts by Google to make it easier for businesses to build on cross-platform advertising and analytics.
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