Getting Started with SEO for Your Business Website

Getting Started with SEO for Your Business Website

Making SEO improvements on your website can sometimes be overwhelming. There are so many components that affect SEO it can be difficult to know where to start, and business owners are often limited in time to focus on SEO. Below you will find 5 items to begin with to help you get started with SEO.

1. Meta Data Basics

Every page of your website should have these 3 meta data basics: H1 Header, Meta Description, and a clear Focus Keyword.
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5 Essential Achievements for your Florida Business Website

5 Essential Achievements for your Florida Business Website

1. Solid Branding Application

One of the first steps to Florida Business Website success is taking the time to understand your branding strategy. Know what your company stands for, understand your core values, and reflect those in every aspect of your website design. From content and images to logo and color, keep your brand consistent across your entire site, and be sure to spread that branding across your social media and anywhere else your company is present online. Read More »

Does Your Website Load Slow? Here’s 8 Steps to Take Right Now.

Does Your Website Load Slow? Here’s 8 Steps to Take Right Now.

1. Run your website through site speed test tools

Resources online allow you to learn more about your website’s speed and optimization. These insights provide a helpful starting point to understand what is currently happening on your website, and how you can begin to make changes to improve your website.

Check out Our 2 Favorite website optimization performance sites:

Google Page Speed Insights – All roads lead to Google, so it’s important to see how Google sees you
GT Metrix – This is our favorite source for accurate insights and suggestions

What to look at on your site speed report

  • Load Time: As a general rule, if your site loads in less than 3 seconds you’re good.
  • Image Optimization: If you notice a large number of images are able to be optimize by a large percentage 50-99%, this is something you should definitely look into doing and is usually the biggest reason a website takes time to load
  • Server Optimization: Your host is responsible for making sure certain settings are enabled for better loading speed. If you see any issues in the site speed report related to hosting, ask your host how they can help you

2. Optimize your Images

One of the easiest ways to increase your website load speed is to optimize your images by reducing their size. You can do this within programs like Photoshop, or with plugins like WPSmush (if you have a WordPress website). When resizing your images you will want to make sure that they are only as large as they need to be for the size of the screen.
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We’re Impressed!

RGB team wants to recognize our customers who embrace their role as ‘a blogger’ on their website. We’re Impressed!

No one knows their business like you do, so take the steps to become an authority “In Google Eyes” within you industry. Writing regularly is a great way to contribute to the World Wide Web. Once you get started you will see how easy it is to share valuable ideas, tools, resources or tips for your visitors or customers. It will pay big dividends with your website content. To take it a step further RGB team can connect your Google+ profile with your website Authorship, so you can receive the direct credit for your contributions.

We are pleased because for the first time ever we are seeing a large jump in the number of business owners committing time to write! ! Some are truly amazed how easy it gets and how it can offer them a moment to reflect on an important issue or interesting post about their industry.

Way to go and keep up the good work!

Breaking Down the Business Brand

This blog topic was created in preparation for an upcoming RGB new consultation. The client who sells a beautiful high end custom product, is looking for answers and ideas. Currently they have tried a few traditional advertising concepts using print, radio and direct marketing. The campaigns continue to convey their product uniqueness and quality. Read More »

Having trouble with blog topic ideas?

Does the idea of creating interesting topics for your website blog seem daunting?

If so, try this tip. Your customers are your most natural source of ideas! You solve their problems every day. Use a question your customer asks as one of your topic titles. Then respond in your text area. Your knowledge is needed. When you answer a question one of your customers has it can be helpful to others.

Hope this helps!