We don’t hear it often, but every once in a while we will recieve a call from a business owner having issues with their website. After some quick troubleshooting from our Development Director, the business owner is informed that their site has been hacked and asked if they would like an estimate to resolve the issue. In most cases the answer is an affirmative yes, but in some cases they hesitate. This hesitation occurs under very specific circumstances: the site has been hacked, but the website still works. What would you do?
While most of us automatically think website hack = BAD, but what if your site is still seems to be working? You may not want to pay to fix an “invisible issue.” We are here to tell you that ignoring a hack can lead to accumulating problems on three important levels. Read More »
Website updates are a necessary evil. They can happen at any time, and range from a simple click and install to testing the updates on a staging site. We sometimes see our clients struggle with the decision to pay for the time needed to correctly test and install website updates. After all, many of the updates are precautionary. If I don’t see anything wrong with my site, why should I pay to update it? It’s a good question, so let’s start there.
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You’ve completed the goals and budget questionnaire, and now you’re ready for part two of RGB’s Guide to eCommerce Website Design. Let’s get to it.
Before we can get to our favorite part of the eCommerce website process, the web design, we need to take the time to help you determine how to power your website. To do so you will need to decide on the right eCommerce platform based on your online business needs.
What is an eCommerce Platform?
Great question! An eCommerce platform can be defined as the software that supports the effectiveness of your online business. Sometimes referred to simply as your shop, you will use the platform to manage everything from website updates to sales and operations.
There are many eCommerce platform options out there, which makes choosing the right one a little difficult, but very important.
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Building the best eCommerce website for your unique online businesses needs can be overwhelming. In fact, we meet with new clients everyday who are bewildered by the plethora of choices out there. Web builders, shopping cart systems, shipping & merchant fees, even hosting can be confusing. That’s just a small aspect of everything that goes into an eCommerce website design. The wrong choice can affect your sales performance.
The journey to discover the best website to fit your businesses online sales needs is not always easy. As a Florida eCommerce website design company, our insights can help you better understand and make the right choices for your website. We have years of experience building eCommerce sites that succeed, and we want to help.
That’s why we’ve created this ongoing blog series, and we want to share with you our methods for successful eCommerce websites from start to finish.
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Update: 6/21/2018: Beginning July 2018 Google Chrome will warn users visiting all websites served over http that the site is not secure.
Our friends at Google are always looking for the best ways to keep the internet a friendly and secure place for everyone. With the launch of the newest edition of Chrome they’ve taken some important steps in a safer internet, with a new warning about non-secure websites. And it’s not just Google, Firefox is preparing to issue the same warnings.
If your website collects information such as passwords or credit card information and isn’t served via HTTPS, Google Chrome is warning visitors that your site is not secure.
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1. Website maintenance sends important information about your business.
Modern web design makes a great first impression. It signals to visitors that your business is up-to-date and assures them that your business is still active. A website with an outdated design can negatively affect both customer retention and new customer growth.
A modern website tells visitors:
- You are open for business
- Your website is safe to shop and spend time on
- You are invested in your brand image, and you’re in it for the long haul
Remember, functionality is just as important as design. A large part of website maintenance involves updates to plugins, themes, and core CMS files. If you are not tech-savvy be sure to speak with your web developer before installing any updates.
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