Don’t let technology get in the way of your web sales marketing

Many of the web consultations we provide are for business owners who are ‘stuck’ or in a compromising position with their unfinished website project. One of the most common reasons is that the sole programmer has moved on or the company contracted is unable to complete the project. Poor support during a website project can also be a contributing factor to the status.

In some cases the project was originally coded by one or two programmers within the past 12 months with software technology that you buy or download. This software only comes in the compiled ready-to-run version and typically operates on a Windows server platform. In today’s web environment it is difficult for a website that is custom coded by a single programmer, no matter what the coding language, to keep up with of functionalists users and administrators expect. Not to mention bugs, and new device technologies.

Open Source Development has many advantages in its ability to keep up with web trend software needs. The software developers who support the open source concept believe that by allowing anyone who’s interested to modify the source code, the application will be more useful and error-free over the long term. When you work with open source all the core functionalists are available with low cost software extensions. If custom coding is then required it is at a fraction of the time and cost. Not to mention you as a customer can count on support and upgrades to your web site through the makers of these software extensions.

The open source web development community is made up of thousands of brilliant contributing software developers. This paves the way for smooth project development allowing us and you to focus on what is really important… Your growth in sales through effective web marketing.