RGB Team Web Blog

Google Analytics... An amazing tool!

For those of you who have been paying attention to your Google Analytics reports over the years the new Google Analytics v5 is truly an amazing tool! Hats off to the Google team once again. The basic goal behind the new version is to help "normal" users get more information with intuitive new features. These features help with clarity and understanding the data you are receiving. All in a more efficient and time saving way.

Some of the new features in the Google v5 are:

It all starts with content

You have a new or established business you want to market, but have a small or maybe no budget to revamp or launch your brand. What next?

Let's start with an example. An established business with no website. The business is located in Florida and provides Pool Cleaning Services. How do they compete against other businesses ranked on page 1 of the search engines? It all starts with a simple SEO content program which attracts Inbound visor searches. Also known as SEO Content.

Paid search engine traffic receives about 18% of click through, while organic positions (based on regularly adding quality consistent content) receive upwards of 70% of the visitor traffic! Wow, what does that tell you? It should convey that if you begin contributing to Inbound sources such as adding blogs to your website, writing articles, providing information and tips about your services for "Inbound Visitor Traffic" that you will soon establish yourself and your business as an authoritative site with a following.

Basic steps and questions to ask your web designer

Are you wondering how to interview or what to ask your web designer, web development or web hosting company during your selection process? We have listed some important basic steps below we hope will help assist you whether your project be small or large.

Step 1: Identify for yourself what type of project you have. It's fundamental, but important.

Brick and mortar business that needs a web site (new or revised)
Service Business
Membership or Organization
Conceptual Idea
Etc.

A safe and effective SEO technique

Add good quality content to your website on a regular basis. This is a fundamental and good way to address all the important services, issues, tools or help on a topic related to your business or industry.

You can use CMS software to make it easy for you to add effective SEO based articles. Be sure to include the meta description and tags to your articles for optimal indexing. Once you begin making frequent additions to your website the search engines will take notice and begin to regularly crawl your website.

A few key points in adding articles:

Don't "water down the drink". Keep on top of your topic. If you are writing about effective SEO technique than stick to the subject.
Keep your posts at least 200+ words per article. Over 500 words is preferred for most search engines, but that is sometimes difficult to do and not always necessary
Post the date or author of your article.
Allow commenting and social sharing of your content.
SPELL CHECK YOUR ARTICLES

This is the extent of our blog for the week. Keep up the good work and continue to add good SEO articles and content to your website. You will be amazed at the leads it can generate for your business!

and tagged with SEO, Search Engine

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